A bourbon-Scotch fusion from Beam Suntory

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Jim Beam Kentucky Dram is the latest creation from the Beam Suntory brand and is due for release in the coming weeks. Inspired by Jim Beam’s adventurous forefathers who travelled from Scotland, the new release is a fusion of premium bourbon infused with Highland Scotch whisky. This is a limited release that will drive interest in premium bourbons, which is a focus for growth in the category. Full story

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